Marketing and advertising degrees can be extremely beneficial to professionals looking to get jobs at top marketing and advertising agencies. These degrees can also be helpful to aspiring entrepreneurs. A marketing degree covers many of the business aspects while an advertising degree will cover the more creative side of things. Market research, selling, branding, learning how to identify and satisfy customer needs, along with many other topics, will be the areas of study when earning these degrees. Advancing to graduate level programs in marketing and advertising will help the student to specialize in certain areas of business, making them more attractive to potential employers. Graduate programs can concentrate on topics anywhere from international marketing to internet marketing.